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tability.ioWhat are Business Strategy Manager OKRs?
The OKR acronym stands for Objectives and Key Results. It's a goal-setting framework that was introduced at Intel by Andy Grove in the 70s, and it became popular after John Doerr introduced it to Google in the 90s. OKRs helps teams has a shared language to set ambitious goals and track progress towards them.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Business Strategy Manager to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
Business Strategy Manager OKRs examples
You'll find below a list of Objectives and Key Results templates for Business Strategy Manager. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to formulate and Implement a robust Business and Product Strategy
ObjectiveFormulate and Implement a robust Business and Product Strategy
KRImplement and test product strategy with a minimum viable product in 6 weeks
Develop a prototype of the minimum viable product- Implement a detailed product strategy
- Conduct rigorous testing and gather feedback
- KRDevelop a comprehensive business strategy with measurable goals within 3 weeks
- Draft a comprehensive, strategic business plan
- Define measurable, time-bound business goals
- Research market trends and study competitors for business strategy formulation
- KRIdentify and analyse 5 key competitor business strategies within next quarter
- Identify 5 main competitors in the market
- Analyze each strategy's effectiveness and performance
- Research and note down their business strategies
OKRs to establish a new vertically integrated business line
- ObjectiveEstablish a new vertically integrated business line
- KRLaunch a pilot project using this business line, achieving 20% ROI
- Develop a comprehensive business strategy to ensure 20% ROI
- Identify a suitable project for implementing the new business line
- Execute the pilot project using the developed strategy
- KRCreate a business plan incorporating these competencies by the quarter's end
- Draft a business plan incorporating the identified competencies
- Identify and list the specific competencies required for the business plan
- Refine and finalize the business plan for presentation
- KRIdentify and define 3 core competencies relevant to the new business line
- Set clear definitions for each identified core competency
- Research core competencies critical for success in the new business line
- Establish relevancy of each competency to the new business
OKRs to achieve promotion to an executive position
- ObjectiveAchieve promotion to an executive position
- KRDevelop and implement a new business strategy resulting in 10% revenue increase
- Execute new strategy, monitor progress, adjust tactics as necessary
- Evaluate current business strategies, identify areas for potential growth
- Develop a comprehensive plan to increase revenue by 10%
- KRReduce department expenses by 15% without sacrificing quality
- Negotiate vendor contracts for better pricing deals
- Identify areas of unnecessary spending within the department
- Implement cost-efficient technology solutions
- KRIncrease team project completion rate by 20%
- Implement regular status checks and progress reporting
- Provide training in efficient project management tools
- Improve workload distribution amongst team members
OKRs to implement a robust outbound strategy for enhanced recruitment and service provision
- ObjectiveImplement a robust outbound strategy for enhanced recruitment and service provision
- KREstablish partnerships with 10 new businesses for mutual referrals
- Initiate contact and propose mutual referral partnerships
- Identify potential businesses for partnership opportunities
- Formalize partnerships through written agreements
- KRIncrease conversion rate by 20% through targeted follow-up communications
- Identify target audience for follow-up communications
- Design personalized, engaging follow-up messages
- Analyze and optimize follow-up communication effectiveness
- KRGenerate 15% increase in qualified leads via cold emails and calls
- Schedule regular cold calls to the leads, tracking responses
- Draft personalized cold emails based on leads' interests and needs
- Develop a targeted list of potential leads from industry-specific sources
OKRs to optimize the company's financial ratio
- ObjectiveOptimize the company's financial ratio
- KRImprove return on investment ratio by 15% through innovative, profit-focused business strategies
- Research successful innovative profit-focused strategies in similar businesses
- Implement selected profit-focused strategies firm-wide
- Routinely monitor and adjust strategies to maximize profit
- KRIncrease current ratio by 20% through improved asset management and liability reduction
- Optimize cash flow by collecting receivables swiftly
- Improve inventory turnover rate through efficient management
- Implement stringent budget controls to reduce unnecessary spending
- KRDecrease debt-to-equity ratio by 25% by consolidating and repaying outstanding loans
- Evaluate all outstanding loans and identify for consolidation
- Arrange for a convenient debt consolidation plan
- Regularly repay consolidated debt to decrease ratio
OKRs to establish credibility and affordability in the tour agency market
- ObjectiveEstablish credibility and affordability in the tour agency market
- KREstablish partnerships with 3 major local tourism providers for affordable packages
- Initiate meetings to present proposals and negotiate terms
- Develop package proposals tailored to each provider
- Identify potential local tourism providers for partnership
- KRGenerate 20% increase in return customers through competitive pricing strategies
- Develop and implement competitive pricing structure
- Evaluate and adjust pricing strategies based on business performance
- Research competitors' pricing strategies and consumer responses
- KRSecure 5 positive testimonials from satisfied customers
- Reach out to happy customers to request testimonials
- Follow-up on testimonial progress after consultation
- Brief customers on testimonial forms and content expectations
OKRs to boost customer acquisition for consultancy business
- ObjectiveBoost customer acquisition for consultancy business
- KRConvert 20% of website visitors into leads with an optimized conversion strategy
- Implement robust SEO to increase website visibility and traffic
- Create appealing, clear call-to-actions for visitor engagement
- Install analytics to track and improve conversion rates
- KRIncrease website traffic by 30% through SEO and content marketing strategies
- Utilize SEO analytics tools to monitor results and optimize strategies
- Create shareable, high-quality content for increased backlinks
- Implement targeted SEO keywords in blog posts and website content
- KRAttain a close rate of 15% by improving sales outreach and follow-up processes
- Streamline follow-up process to ensure timely communication
- Implement efficient CRM system for effective sales tracking
- Provide team with progressive sales training and workshops
OKRs to align business operations towards 2030 strategic outcomes
- ObjectiveAlign business operations towards 2030 strategic outcomes
- KRAchieve 30% staff understanding and alignment with 2030 strategic outcomes
- Schedule feedback sessions for queries and discussions
- Develop easy-to-understand materials explaining 2030 stratagem
- Conduct staff workshops on 2030 strategic outcomes
- KRDefine and communicate the 2030 strategic outcomes to all departments
- Develop clear, concise 2030 strategic outcomes
- Create a comprehensive communication plan
- Disseminate material to all department heads
- KRImplement 10% of strategic initiatives related to 2030 outcomes
- Prioritize and select 10% for immediate implementation
- Identify key strategic initiatives impacting 2030 outcomes
- Develop and begin execution of implementation plans
OKRs to robustly improve the industrial sector's market strategy
- ObjectiveRobustly improve the industrial sector's market strategy
- KRIdentify and establish strategic partnerships with at least 3 relevant companies
- Research companies that align with our strategic goals
- Formalize partnerships through agreements or contracts
- Initiate contact and discuss partnership opportunities
- KRSuccessfully implement 2 market strategies improving sector growth by 15%
- Identify and analyze two potential market growth strategies
- Develop clear implementation plans for chosen strategies
- Track and measure the implemented strategies' growth regularly
- KRIncrease the industrial sector's market share by 10%
- Develop and implement robust industrial marketing strategies
- Conduct a comprehensive market analysis and competitor research
- Improve existing product offerings and assess potential innovations
How to write your own Business Strategy Manager OKRs
1. Get tailored OKRs with an AI
You'll find some examples below, but it's likely that you have very specific needs that won't be covered.
You can use Tability's AI generator to create tailored OKRs based on your specific context. Tability can turn your objective description into a fully editable OKR template -- including tips to help you refine your goals.
- 1. Go to Tability's plan editor
- 2. Click on the "Generate goals using AI" button
- 3. Use natural language to describe your goals
Tability will then use your prompt to generate a fully editable OKR template.
Watch the video below to see it in action 👇
Option 2. Optimise existing OKRs with Tability Feedback tool
If you already have existing goals, and you want to improve them. You can use Tability's AI feedback to help you.
- 1. Go to Tability's plan editor
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on "Generate analysis"
Tability's Strategy Map makes it easy to see all your org's OKRsTability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
You can then decide to accept the suggestions or dismiss them if you don't agree.
Option 3. Use the free OKR generator
If you're just looking for some quick inspiration, you can also use our free OKR generator to get a template.
Unlike with Tability, you won't be able to iterate on the templates, but this is still a great way to get started.
Business Strategy Manager OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Focus can only be achieve by limiting the number of competing priorities. It is crucial that you take the time to identify where you need to move the needle, and avoid adding business-as-usual activities to your OKRs.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Having good goals is only half the effort. You'll get significant more value from your OKRs if you commit to a weekly check-in process.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
How to track your Business Strategy Manager OKRs
OKRs without regular progress updates are just KPIs. You'll need to update progress on your OKRs every week to get the full benefits from the framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Spreadsheets are enough to get started. Then, once you need to scale you can use a proper OKR platform to make things easier.
If you're not yet set on a tool, you can check out the 5 best OKR tracking templates guide to find the best way to monitor progress during the quarter.
More Business Strategy Manager OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to enhance investor relations operations to drive excellence and stakeholder satisfaction
- OKRs to successfully launch a venture capital fund
- OKRs to attain the second Michelin star for the restaurant
- OKRs to achieve a flawless state contract compliance audit
- OKRs to increase accuracy of hiring needs analysis for optimal requirement forecasting
- OKRs to maximize operational efficiency for cost reduction