Tability is a cheatcode for goal-driven teams. Set perfect OKRs with AI, stay focused on the work that matters.
What are Insights OKRs?
The Objective and Key Results (OKR) framework is a simple goal-setting methodology that was introduced at Intel by Andy Grove in the 70s. It became popular after John Doerr introduced it to Google in the 90s, and it's now used by teams of all sizes to set and track ambitious goals at scale.
Formulating strong OKRs can be a complex endeavor, particularly for first-timers. Prioritizing outcomes over projects is crucial when developing your plans.
We've tailored a list of OKRs examples for Insights to help you. You can look at any of the templates below to get some inspiration for your own goals.
If you want to learn more about the framework, you can read our OKR guide online.
The best tools for writing perfect Insights OKRs
Here are 2 tools that can help you draft your OKRs in no time.
Tability AI: to generate OKRs based on a prompt
Tability AI allows you to describe your goals in a prompt, and generate a fully editable OKR template in seconds.
- 1. Create a Tability account
- 2. Click on the Generate goals using AI
- 3. Describe your goals in a prompt
- 4. Get your fully editable OKR template
- 5. Publish to start tracking progress and get automated OKR dashboards
Watch the video below to see it in action 👇
Tability Feedback: to improve existing OKRs
You can use Tability's AI feedback to improve your OKRs if you already have existing goals.
- 1. Create your Tability account
- 2. Add your existing OKRs (you can import them from a spreadsheet)
- 3. Click on Generate analysis
- 4. Review the suggestions and decide to accept or dismiss them
- 5. Publish to start tracking progress and get automated OKR dashboards
Tability will scan your OKRs and offer different suggestions to improve them. This can range from a small rewrite of a statement to make it clearer to a complete rewrite of the entire OKR.
Insights OKRs examples
You'll find below a list of Objectives and Key Results templates for Insights. We also included strategic projects for each template to make it easier to understand the difference between key results and projects.
Hope you'll find this helpful!
OKRs to explore doctors' insights in prescribing COVID-19 antivirals
ObjectiveExplore doctors' insights in prescribing COVID-19 antivirals
KRSchedule and conduct 30 semi-structured interviews with physicians by the end of the period
Plan the semi-structured interview guidelines- Identify and list 30 physicians for the interviews
- Arrange and perform the set interviews
- KRAnalyze interview reports to identify three recurring themes within physician responses
- KRDevelop and share a comprehensive report outlining physicians’ prescribing perspectives
- Conduct surveys to gather physicians' prescribing perspectives
- Analyze survey data to develop a comprehensive report
- Distribute the report among relevant stakeholders
OKRs to foster customer-centric culture through UX insights
- ObjectiveFoster customer-centric culture through UX insights
- KRConduct 3 UX training sessions for all team members achieving 85% attendance
- Send reminders and materials related to training sessions in advance
- Follow-up to ensure 85% attendance was achieved in all sessions
- Schedule 3 UX training sessions to suit all team members' availability
- KRImplement weekly UX insights discussion forums, promoting 75% total team participation
- Set a goal of 75% total team participation
- Promote forums to encourage team engagement
- Schedule weekly UX insights discussion forums
- KREnhance customer satisfaction by 15% through UX improvements informed by team input
- Monitor and evaluate customer feedback to measure efficacy
- Initiate regular team brainstorming sessions on UX improvements
- Implement team's suggested UX enhancements
OKRs to integrate UX testing insights into decision-making
- ObjectiveImprove decision-making with UX testing insights
- KRIncrease user satisfaction rating by 10%
- KRTrain 3 non-UX team members on conducting and interpreting UX tests
- KRImplement changes based on user feedback in 100% of cases
- KRConduct 10 user tests for at least 2 features
OKRs to gain comprehensive insights about customer needs
- ObjectiveGain comprehensive insights about customer needs
- KRAnalyze data from 200 survey responses for quantitative insights
- Use software tools to distill quantitative insights
- Identify numerical data for statistical analysis
- Compile and organize all survey responses in a spreadsheet
- KRConduct at least 50 individual customer interviews for qualitative understanding
- Develop a questionnaire for qualitative feedback
- Conduct and record individual customer interviews
- Identify a list of 50 customers for interviews
- KRDevelop and present a detailed customer needs report to share insights
- Research and gather data on customer behavior and demands
- Create a compelling presentation detailing customer insights
- Analyze data to identify main customer needs and trends
OKRs to secure local channels and gain market insights
- ObjectiveSecure local channels and gain market insights
- KRConduct regular market research to gather local market data and information
- Conduct surveys or interviews to gather insights and preferences of local customers
- Identify key competitors and their market share in the local market
- Monitor industry trends and analyze data to identify emerging opportunities in the local market
- KREstablish partnerships with local stakeholders to enhance channel security
- Collaborate with stakeholders to develop and implement strategies for enhancing channel security
- Identify key local stakeholders with expertise in channel security
- Initiate meetings with stakeholders to discuss potential partnership opportunities
- KRIncrease security measures on local channels to reduce unauthorized access
- Implement two-factor authentication for all user accounts on local channels
- Conduct regular security audits and penetration testing on local channels to identify and resolve vulnerabilities
- Regularly update and patch software on local channels to address security vulnerabilities
- KRImplement data analytics tools to analyze market trends and consumer behavior
- Train and educate the team on how to effectively use the selected data analytics tools
- Research and compare various data analytics tools available in the market
- Determine key metrics and indicators to track market trends and consumer behavior
OKRs to enhance understanding of customer needs and expectations through surveys
- ObjectiveEnhance understanding of customer needs and expectations through surveys
- KRConduct a survey with at least 500 unique customer responses
- Develop a relevant and concise questionnaire for customers
- Identify and select diverse channels to distribute the survey
- Organize and analyze the gathered survey responses
- KRIdentify and categorize top 3 common customer needs and expectations
- Analyze survey data to identify top 3 needs
- Categorize these needs for future reference
- Conduct a survey to identify common customer needs
- KRImplement at least 2 changes in strategy or offering based on the survey insights
- Analyze survey results to identify key insights
- Apply changes to business offering
- Develop a plan to implement strategy changes
OKRs to improve business decision-making through data-driven insights
- ObjectiveImprove business decision-making through data-driven insights
- KRConduct 3 successful data-driven project implementations with positive outcomes
- Execute comprehensive data collection and analysis
- Ensure proper implementation and evaluate results
- Determine measurable objectives for each data-driven project
- KRIncrease data analysis efficiency by 30% using advanced software tools
- Implement and train staff on the selected software tools
- Identify advanced software tools suitable for data analysis
- Regularly monitor and adjust processes for optimal efficiency
- KRIncrease data literacy among 60% of department employees through training sessions
- Identify specific data literacy skills each employee needs
- Schedule regular training sessions focused on data literacy
- Monitor and evaluate employees' progress post-training
Insights OKR best practices
Generally speaking, your objectives should be ambitious yet achievable, and your key results should be measurable and time-bound (using the SMART framework can be helpful). It is also recommended to list strategic initiatives under your key results, as it'll help you avoid the common mistake of listing projects in your KRs.
Here are a couple of best practices extracted from our OKR implementation guide 👇
Tip #1: Limit the number of key results
Having too many OKRs is the #1 mistake that teams make when adopting the framework. The problem with tracking too many competing goals is that it will be hard for your team to know what really matters.
We recommend having 3-4 objectives, and 3-4 key results per objective. A platform like Tability can run audits on your data to help you identify the plans that have too many goals.
Tip #2: Commit to weekly OKR check-ins
Setting good goals can be challenging, but without regular check-ins, your team will struggle to make progress. We recommend that you track your OKRs weekly to get the full benefits from the framework.
Being able to see trends for your key results will also keep yourself honest.
Tip #3: No more than 2 yellow statuses in a row
Yes, this is another tip for goal-tracking instead of goal-setting (but you'll get plenty of OKR examples above). But, once you have your goals defined, it will be your ability to keep the right sense of urgency that will make the difference.
As a rule of thumb, it's best to avoid having more than 2 yellow/at risk statuses in a row.
Make a call on the 3rd update. You should be either back on track, or off track. This sounds harsh but it's the best way to signal risks early enough to fix things.
Save hours with automated OKR dashboards
Your quarterly OKRs should be tracked weekly if you want to get all the benefits of the OKRs framework. Reviewing progress periodically has several advantages:
- It brings the goals back to the top of the mind
- It will highlight poorly set OKRs
- It will surface execution risks
- It improves transparency and accountability
Most teams should start with a spreadsheet if they're using OKRs for the first time. Then, you can move to Tability to save time with automated OKR dashboards, data connectors, and actionable insights.
How to get Tability dashboards:
- 1. Create a Tability account
- 2. Use the importers to add your OKRs (works with any spreadsheet or doc)
- 3. Publish your OKR plan
That's it! Tability will instantly get access to 10+ dashboards to monitor progress, visualise trends, and identify risks early.
More Insights OKR templates
We have more templates to help you draft your team goals and OKRs.
- OKRs to enhance and Sustain High Performances in the EA Pool
- OKRs to streamline corporate general and administrative expenses
- OKRs to regain 35% of lost customers from our database
- OKRs to enhance employee retention through engaging virtual events
- OKRs to grow revenue from existing accounts through upselling and cross-selling initiatives
- OKRs to obtain As and Bs in English exam