Get Tability: OKRs that don't suck | Learn more →

15 examples of Manager metrics and KPIs

What are Manager metrics?

Crafting the perfect Manager metrics can feel overwhelming, particularly when you're juggling daily responsibilities. That's why we've put together a collection of examples to spark your inspiration.

Transfer these examples to your app of choice, or opt for Tability to help keep you on track.

Find Manager metrics with AI

While we have some examples available, it's likely that you'll have specific scenarios that aren't covered here. You can use our free AI metrics generator below to generate your own strategies.

Examples of Manager metrics and KPIs

Metrics for Product Management Success

  • 1. Customer Satisfaction (CSAT)

    Measures customer satisfaction based on their experience with the product, typically through surveys

    What good looks like for this metric: 75%-85%

    Ideas to improve this metric
    • Improve customer support
    • Enhance product features
    • Implement user feedback promptly
    • Conduct regular user experience reviews
    • Offer personalised customer interactions
  • 2. Net Promoter Score (NPS)

    Measures customer loyalty by asking how likely they are to recommend the product to others

    What good looks like for this metric: 30-50

    Ideas to improve this metric
    • Implement user-friendly design
    • Enhance product reliability
    • Offer proactive customer support
    • Regularly update and improve the product
    • Conduct customer satisfaction surveys
  • 3. Monthly Active Users (MAU)

    Tracks the number of unique users engaging with the product within a month

    What good looks like for this metric: Varies by industry

    Ideas to improve this metric
    • Increase marketing efforts
    • Enhance user engagement features
    • Regularly update content
    • Simplify onboarding process
    • Offer promotions or incentives
  • 4. Customer Retention Rate

    Measures the percentage of customers who continue using the product over a specific period

    What good looks like for this metric: 80%-90%

    Ideas to improve this metric
    • Improve customer service
    • Enhance product quality
    • Analyse and address churn reasons
    • Regularly engage with customers
    • Offer loyalty programmes
  • 5. Average Revenue Per User (ARPU)

    Calculates the average income generated per user, typically on a monthly or annual basis

    What good looks like for this metric: Varies by industry

    Ideas to improve this metric
    • Upsell premium features
    • Introduce new pricing models
    • Increase user engagement
    • Expand user base
    • Conduct pricing analysis

Metrics for Manager Behavioural Change Impact

  • 1. Employee Engagement Score

    Measures the level of engagement employees feel at work, often assessed via surveys

    What good looks like for this metric: Typical benchmark values range from 60-80%

    Ideas to improve this metric
    • Conduct regular team feedback sessions
    • Implement open-door policy for discussions
    • Encourage team collaboration in decision-making
    • Recognise team contributions publicly
    • Provide professional development opportunities
  • 2. Team Collaboration Index

    Assesses the frequency and quality of collaboration among team members

    What good looks like for this metric: Benchmark values depend on industry; however, 70-85% is typical

    Ideas to improve this metric
    • Foster team-building activities
    • Utilise collaboration tools for projects
    • Clarify team roles and responsibilities
    • Incentivise collaborative successes
    • Monitor and reward team achievements
  • 3. Employee Satisfaction Score

    Evaluates overall employee satisfaction with the management and working conditions

    What good looks like for this metric: A typical satisfaction score ranges from 65-85%

    Ideas to improve this metric
    • Conduct satisfaction surveys regularly
    • Address individual concerns promptly
    • Provide transparent company updates
    • Enhance workplace facilities
    • Offer flexible working arrangements
  • 4. Turnover Rate

    Measures the rate at which employees leave the organisation

    What good looks like for this metric: Average turnover rates are between 10-20% annually

    Ideas to improve this metric
    • Promote career advancement internally
    • Enhance employee reward programmes
    • Offer competitive salary and benefits
    • Encourage work-life balance
    • Conduct exit interviews for insights
  • 5. 360-Degree Feedback Ratings

    Aggregates reviews provided by peers, subordinates, and managers on an employee's performance

    What good looks like for this metric: Ratings usually range from 3.5 to 4.5 out of 5

    Ideas to improve this metric
    • Train managers in giving constructive feedback
    • Implement regular 360-degree feedback sessions
    • Address feedback results in performance reviews
    • Encourage honest and open communication
    • Use feedback to guide personal development plans

Metrics for Sales and CSAT Targets

  • 1. Sales Revenue

    Total income generated from sales of courses, measured in USD

    What good looks like for this metric: $50,000 per month

    Ideas to improve this metric
    • Enhance course offerings
    • Run targeted advertising campaigns
    • Offer early-bird discounts
    • Upsell related courses
    • Optimise pricing strategy
  • 2. Customer Satisfaction Score (CSAT)

    Measures the level of satisfaction of customers, usually rated on a scale of 1-5

    What good looks like for this metric: 4.0 out of 5

    Ideas to improve this metric
    • Provide excellent customer support
    • Gather and act on customer feedback
    • Offer personalised learning paths
    • Improve user interface and experience
    • Ensure course content is high quality
  • 3. Learner Engagement Rate

    Percentage of learners actively participating in the course, calculated by dividing active participants by total enrolled

    What good looks like for this metric: 60%

    Ideas to improve this metric
    • Introduce interactive elements
    • Provide regular updates and new content
    • Encourage group discussions
    • Use gamification techniques
    • Send regular reminders and follow-ups
  • 4. Course Completion Rate

    Percentage of learners who complete the course, calculated by dividing the number of completions by the total number enrolled

    What good looks like for this metric: 70%

    Ideas to improve this metric
    • Design shorter, more manageable modules
    • Set clear expectations and goals
    • Offer incentives for completion
    • Provide support resources
    • Implement progress tracking
  • 5. Knowledge Retention Rate

    Measures how much information learners retain over time, assessed through follow-up tests

    What good looks like for this metric: 75%

    Ideas to improve this metric
    • Use varied teaching methods
    • Incorporate spaced repetition
    • Provide summary notes
    • Offer periodic refreshers
    • Encourage practical application of knowledge

Metrics for Affiliate Marketing Programs

  • 1. Conversion Rate

    The percentage of visitors who complete a desired action (e.g., making a purchase) through affiliate links.

    What good looks like for this metric: 1% - 5%

    Ideas to improve this metric
    • Optimise landing pages
    • Provide relevant promotional material to affiliates
    • Test different call-to-actions
    • Offer incentives for higher conversions
    • Reduce the number of steps to purchase
  • 2. Average Order Value (AOV)

    The average amount spent by customers per order through affiliate links.

    What good looks like for this metric: $50 - $100

    Ideas to improve this metric
    • Upsell related products
    • Create product bundles
    • Offer free shipping at a certain threshold
    • Run limited-time promotions
    • Suggest personalised recommendations
  • 3. Click-Through Rate (CTR)

    The percentage of clicks on affiliate links out of the total number of impressions.

    What good looks like for this metric: 2% - 3%

    Ideas to improve this metric
    • Enhance the design of affiliate banners
    • Use compelling copy
    • Place links in high-visibility areas
    • Test different link formats
    • Foster affiliate engagement
  • 4. Return on Investment (ROI)

    The overall profitability of the affiliate marketing program, calculated as (Revenue - Cost) / Cost.

    What good looks like for this metric: 200% - 300%

    Ideas to improve this metric
    • Identify high-performing affiliates
    • Negotiate better terms with affiliates
    • Cut down on ineffective partnerships
    • Invest in high-converting channels
    • Monitor affiliate activities to prevent fraud
  • 5. Number of Active Affiliates

    The total number of affiliates who are actively promoting and generating traffic for your offerings.

    What good looks like for this metric: 100 - 200

    Ideas to improve this metric
    • Regularly recruit new affiliates
    • Provide ongoing training and resources
    • Offer competitive commission rates
    • Develop strong relationships with top affiliates
    • Host motivational contests and challenges

Metrics for User Satisfaction Improvement

  • 1. Customer Satisfaction Score (CSAT)

    Measures customer happiness with a product or service, usually on a scale of 1-5.

    What good looks like for this metric: 80-85%

    Ideas to improve this metric
    • Gather customer feedback regularly
    • Address complaints promptly
    • Enhance product features based on user feedback
    • Train customer support staff adequately
    • Implement a loyalty program
  • 2. Net Promoter Score (NPS)

    Assesses customer loyalty by asking them to rate the likelihood of recommending the product to others on a scale of 0-10.

    What good looks like for this metric: 30-50

    Ideas to improve this metric
    • Cultivate strong customer relationships
    • Resolve issues swiftly and efficiently
    • Encourage customers to share testimonials
    • Offer incentives for referrals
    • Improve the overall customer experience
  • 3. Customer Effort Score (CES)

    Evaluates the ease of service usage by asking customers to rate their effort level in completing a task.

    What good looks like for this metric: 5 or lower

    Ideas to improve this metric
    • Simplify processes
    • Improve website usability
    • Enhance user interface design
    • Provide clear instructions and guidance
    • Reduce waiting times in service
  • 4. Churn Rate

    Indicates the percentage of customers who stop using a product or service within a particular time frame.

    What good looks like for this metric: 5-7%

    Ideas to improve this metric
    • Identify reasons causing customer churn
    • Enhance customer retention strategies
    • Offer personalised experiences
    • Develop an attentive onboarding process
    • Continuously engage with customers
  • 5. Customer Lifetime Value (CLV)

    A prediction of the net profit attributed to the entire future relationship with a customer.

    What good looks like for this metric: 3 times the acquisition cost

    Ideas to improve this metric
    • Increase customer satisfaction initiatives
    • Track customer purchasing patterns
    • Improve customer segmentation
    • Enhance cross-selling initiatives
    • Increase quality of customer support

Metrics for Evaluating a Sourcing Model

  • 1. Accuracy of Predictions

    Measures how correctly the sourcing model predicts outcomes compared to actual results

    What good looks like for this metric: Typically above 70%

    Ideas to improve this metric
    • Use more comprehensive datasets
    • Incorporate machine learning algorithms
    • Regularly update the model with new data
    • Conduct extensive testing and validation
    • Simplify model assumptions
  • 2. Computational Efficiency

    Assesses the time and resources required to produce outputs

    What good looks like for this metric: Execution time under 1-2 hours

    Ideas to improve this metric
    • Optimize algorithm complexity
    • Utilise cloud computing resources
    • Use efficient data structures
    • Parallelize processing tasks
    • Employ caching strategies
  • 3. User Accessibility

    Evaluates how easily users can interact with the model to obtain necessary insights

    What good looks like for this metric: Intuitive with minimal training required

    Ideas to improve this metric
    • Develop a user-friendly interface
    • Provide comprehensive user manuals
    • Conduct user training sessions
    • Ensure responsive support
    • Regularly gather user feedback
  • 4. Integration Capability

    Measures how well the sourcing model integrates with other systems and data sources

    What good looks like for this metric: Seamlessly integrates with existing systems

    Ideas to improve this metric
    • Adopt standard data exchange formats
    • Ensure API functionalities
    • Conduct system compatibility tests
    • Facilitate flexible data imports
    • Collaborate with IT teams
  • 5. Return on Investment (ROI)

    Calculates the financial return generated by implementing the sourcing model

    What good looks like for this metric: Positive ROI within one year

    Ideas to improve this metric
    • Analyse cost-benefit ratios
    • Continuous optimisation for cost reduction
    • Align model outputs with business goals
    • Enhance decision-making accuracy
    • Regularly track and report financial impacts

Metrics for Product Management Vision

  • 1. Revenue Growth Rate

    Measures the rate at which revenue is increasing over a given period, often expressed as a percentage

    What good looks like for this metric: 10-20% annual growth

    Ideas to improve this metric
    • Introduce new innovative products
    • Expand into new markets
    • Enhance marketing strategies
    • Optimise pricing strategies
    • Improve sales techniques
  • 2. Customer Satisfaction Score

    Assesses the level of satisfaction customers feel about a product or service, often measured through surveys

    What good looks like for this metric: 75-85 out of 100

    Ideas to improve this metric
    • Improve customer service
    • Seek regular feedback
    • Enhance product quality
    • Address customer issues promptly
    • Develop loyalty programmes
  • 3. Employee Engagement Level

    Evaluates how committed and motivated employees are towards their work and organisation

    What good looks like for this metric: 70-80% engagement

    Ideas to improve this metric
    • Foster a positive work environment
    • Offer professional development
    • Recognise and reward achievements
    • Encourage open communication
    • Provide work-life balance initiatives
  • 4. Time to Market

    Time taken from product conception to its availability in the market

    What good looks like for this metric: 6-12 months

    Ideas to improve this metric
    • Streamline development processes
    • Adopt Agile methodologies
    • Enhance cross-functional collaboration
    • Implement project management tools
    • Regularly review and adjust timelines
  • 5. Net Promoter Score (NPS)

    Gauge the likelihood of customers to recommend the company's products or services, indicating customer loyalty

    What good looks like for this metric: 30-50

    Ideas to improve this metric
    • Deliver exceptional customer experiences
    • Address negative feedback quickly
    • Continuously improve the product
    • Engage with customers through multiple channels
    • Build strong customer relationships

Metrics for Feature Completeness

  • 1. Feature Completion Rate

    The percentage of features fully implemented and functional compared to the initial plan

    What good looks like for this metric: 80% to 100% during development cycle

    Ideas to improve this metric
    • Improve project management processes
    • Ensure clear feature specifications
    • Allocate adequate resources
    • Conduct regular progress reviews
    • Increase team collaboration
  • 2. Planned vs. Actual Features

    The ratio of features planned to features actually completed

    What good looks like for this metric: Equal or close to 1:1

    Ideas to improve this metric
    • Create realistic project plans
    • Regularly update feature lists
    • Adjust deadlines as needed
    • Align teams on priorities
    • Open channels for feedback
  • 3. Feature Review Score

    Average score from review sessions that evaluate feature completion and quality

    What good looks like for this metric: Scores above 8 out of 10

    Ideas to improve this metric
    • Provide detailed review criteria
    • Use peer review strategies
    • Incorporate customer feedback
    • Holistic testing methodologies
    • Re-evaluate low scoring features
  • 4. Feature Dependency Resolution Time

    Average time taken to resolve issues linked to feature dependencies

    What good looks like for this metric: Resolution time within 2 weeks

    Ideas to improve this metric
    • Map feature dependencies early
    • Optimize dependency workflow
    • Increase team communication
    • Utilise dependency management tools
    • Prioritize complex dependencies
  • 5. Change Request Frequency

    Number of changes requested post-initial feature specification

    What good looks like for this metric: Less than 10% of total features

    Ideas to improve this metric
    • Ensure initial feature clarity
    • Involve stakeholders early on
    • Implement change control processes
    • Clarify project scope
    • Encourage proactive team discussions

Metrics for Talent acquisition success

  • 1. Time to hire

    The average number of days taken to fill a job vacancy from when the job opening is posted to when the candidate accepts the offer

    What good looks like for this metric: 30-45 days

    Ideas to improve this metric
    • Streamline the interview process
    • Use recruiting software to track applications
    • Build a talent pipeline before positions open
    • Improve job descriptions to attract qualified candidates
    • Train hiring managers on effective interview techniques
  • 2. Quality of hire

    Measures the value a new hire adds to the company, often assessed by their performance ratings, retention rates, and manager satisfaction

    What good looks like for this metric: 80-90% satisfaction rate

    Ideas to improve this metric
    • Align hiring criteria with job performance
    • Implement structured onboarding programs
    • Collect feedback from multiple stakeholders
    • Conduct regular performance reviews
    • Provide continuous training and support
  • 3. Offer acceptance rate

    The percentage of job offers that are accepted by candidates out of the total number of offers extended

    What good looks like for this metric: 80-90%

    Ideas to improve this metric
    • Ensure competitive compensation packages
    • Improve candidate experience during the interview process
    • Communicate company culture clearly
    • Address candidate concerns promptly
    • Personalise offer communications
  • 4. Cost per hire

    The total amount of money spent to hire a new employee, including advertising, recruitment agency fees, referral bonuses, and internal hiring costs

    What good looks like for this metric: $3,000 - $5,000 per hire

    Ideas to improve this metric
    • Use cost-effective recruiting channels
    • Encourage employee referrals
    • Leverage social media for recruiting
    • Automate repetitive hiring tasks
    • Negotiate with recruitment agencies for better rates
  • 5. Employee retention rate

    The percentage of new hires who remain with the company for a certain period, typically one year

    What good looks like for this metric: 85-90%

    Ideas to improve this metric
    • Implement robust onboarding programmes
    • Foster a positive work environment
    • Offer competitive benefits and salaries
    • Provide opportunities for career growth
    • Conduct exit interviews to identify reasons for turnover

Metrics for Word-of-Mouth Marketing

  • 1. Net Promoter Score (NPS)

    Measures customer loyalty and satisfaction by asking how likely customers are to recommend your product or service to others

    What good looks like for this metric: 50 or above is considered excellent

    Ideas to improve this metric
    • Improve customer service
    • Enhance product quality
    • Request feedback and act on it
    • Offer referral incentives
    • Build a strong customer community
  • 2. Customer Referrals

    Tracks the number of new customers acquired through referrals from existing customers

    What good looks like for this metric: 10% of new customers is considered good

    Ideas to improve this metric
    • Introduce a referral program
    • Simplify the referral process
    • Provide incentives for referrals
    • Highlight referral successes
    • Ask for referrals at peak satisfaction points
  • 3. Social Media Mentions

    Counts the number of times your brand is mentioned on social media platforms

    What good looks like for this metric: Varies widely by industry and brand size

    Ideas to improve this metric
    • Engage with users on social media
    • Create shareable content
    • Encourage user-generated content
    • Monitor social media trends
    • Collaborate with influencers
  • 4. Customer Lifetime Value (CLV)

    Estimates the total revenue a business can expect from a single customer account

    What good looks like for this metric: Varies widely by industry

    Ideas to improve this metric
    • Enhance customer experience
    • Upsell and cross-sell products
    • Improve customer loyalty programs
    • Offer exceptional after-sales service
    • Personalise marketing efforts
  • 5. Review and Rating Volume

    Tracks the number and quality of reviews and ratings your products or services receive

    What good looks like for this metric: 4 stars or higher is considered good

    Ideas to improve this metric
    • Encourage customers to leave reviews
    • Respond to all reviews
    • Address negative feedback promptly
    • Showcase positive reviews
    • Simplify the review process

Metrics for Recruitment and inclusion

  • 1. Time to fill

    Average number of days taken to fill a job vacancy from when it was posted until an offer is accepted

    What good looks like for this metric: 30-50 days

    Ideas to improve this metric
    • Streamline the interview process
    • Utilise automated applicant tracking systems
    • Refine job descriptions
    • Leverage recruitment agencies
    • Enhance employer branding
  • 2. Offer acceptance rate

    Percentage of job offers accepted by candidates out of the total offers made

    What good looks like for this metric: 85-95%

    Ideas to improve this metric
    • Ensure competitive compensation packages
    • Improve the candidate experience
    • Communicate career growth opportunities
    • Engage with potential hires pre-offer
    • Conduct market research on industry standards
  • 3. Employee retention rate

    Percentage of employees who remain with the company over a specified period

    What good looks like for this metric: 85-90% annually

    Ideas to improve this metric
    • Enhance onboarding processes
    • Implement employee engagement initiatives
    • Offer continuous training and development
    • Foster a positive work culture
    • Provide clear career advancement paths
  • 4. Diversity ratio

    The ratio of employees from diverse backgrounds compared to the total workforce

    What good looks like for this metric: Varies by industry and location

    Ideas to improve this metric
    • Create inclusive hiring practices
    • Support employee resource groups
    • Offer unconscious bias training
    • Monitor and report on diversity metrics regularly
    • Engage with diverse recruitment sources
  • 5. Employee engagement score

    Measurement of how engaged and satisfied employees are with their work environment

    What good looks like for this metric: 65-85%

    Ideas to improve this metric
    • Conduct regular employee surveys
    • Act on feedback received from employees
    • Implement work-life balance initiatives
    • Encourage open communication
    • Recognise and reward employee contributions

Metrics for Growth for Startups

  • 1. Monthly Recurring Revenue (MRR)

    MRR is the monthly revenue your startup can reliably anticipate based on subscriptions or recurring contracts

    What good looks like for this metric: $1,500 - $10,000 for early-stage startups

    Ideas to improve this metric
    • Develop new pricing tiers
    • Upsell existing customers
    • Reduce churn rate
    • Implement referral programs
    • Expand market reach
  • 2. Customer Acquisition Cost (CAC)

    CAC is the total cost of acquiring a new customer, including marketing and sales expenses

    What good looks like for this metric: Typically between $100 - $400

    Ideas to improve this metric
    • Optimise marketing campaigns
    • Enhance sales team efficiency
    • Utilise cost-effective channels
    • Improve customer targeting
    • Negotiate better ad rates
  • 3. Customer Lifetime Value (CLTV)

    CLTV is the total revenue expected from a customer during their entire relationship with your company

    What good looks like for this metric: 3-5 times CAC

    Ideas to improve this metric
    • Enhance customer experience
    • Implement loyalty programs
    • Increase product range
    • Upsell and cross-sell effectively
    • Provide consistent value
  • 4. User Growth Rate

    The percentage increase in the number of users or customers over a specific period

    What good looks like for this metric: 5-7% monthly for early-stage startups

    Ideas to improve this metric
    • Launch marketing campaigns
    • Enhance product features
    • Engage with users on social media
    • Implement referral incentives
    • Offer limited-time promotions
  • 5. Churn Rate

    The percentage of customers who stop using your product or service over a given period

    What good looks like for this metric: 5-7% monthly is often considered standard

    Ideas to improve this metric
    • Improve customer service
    • Gather feedback to understand issues
    • Regularly update and improve the product
    • Offer personalised experiences
    • Create re-engagement campaigns

Metrics for Product Virality

  • 1. Viral Coefficient

    Measures how many new users each existing user brings in. Calculated as (Number of invitations sent by existing users * Conversion rate of the invitations) / Total number of existing users

    What good looks like for this metric: 1.0 or higher

    Ideas to improve this metric
    • Create incentives for users to refer others
    • Simplify the referral process
    • Enhance the referral reward system
    • Optimise onboarding processes for referred users
    • Regularly test and refine referral messages
  • 2. Invite Conversion Rate

    The percentage of invitations sent out that result in new users. Calculated as (Number of successful invites / Total invites sent) * 100

    What good looks like for this metric: 20-30%

    Ideas to improve this metric
    • Personalise invitation messages
    • Optimise follow-up sequences
    • A/B test different invitation templates
    • Offer additional incentives for completion
    • Improve the perceived value of joining
  • 3. Time to First Referral

    The average time it takes for a new user to make their first referral. Calculated by tracking the time between user registration and their first successful referral

    What good looks like for this metric: Within 7 days

    Ideas to improve this metric
    • Create a sense of urgency
    • Provide clear instructions on how to refer
    • Showcase the benefits immediately
    • Use gamification strategies
    • Send targeted reminders
  • 4. User Retention Rate

    Percentage of users who continue to use the product over a specific period. Calculated as (Number of users at end of period – Number of new users during period) / Number of users at start of period * 100

    What good looks like for this metric: 35% after one month

    Ideas to improve this metric
    • Provide continuous value through updates
    • Engage users with regular content
    • Offer personalised experiences
    • Implement user feedback
    • Ensure seamless and user-friendly design
  • 5. Daily Active Users (DAU) / Monthly Active Users (MAU)

    The ratio of daily active users to monthly active users, indicating how sticky the product is. Calculated as DAU / MAU

    What good looks like for this metric: 20% or higher

    Ideas to improve this metric
    • Encourage daily engagement through notifications
    • Develop engaging daily content or features
    • Analyse and replicate behaviours of highly active users
    • Implement loyalty programs
    • Regularly update and improve product features

Metrics for Increase average rides per week

  • 1. Average Rides Per Week

    The average number of rides a user takes per week, measured monthly

    What good looks like for this metric: 2-4 rides per week

    Ideas to improve this metric
    • Promote regular scheduling of rides
    • Provide incentives for more frequent rides
    • Enhance ride experience to encourage repeat rides
    • Introduce loyalty programs for frequent riders
    • Offer discounts during off-peak hours
  • 2. Rider Retention Rate

    Percentage of riders who continue to use the service over 6 months

    What good looks like for this metric: 45-60%

    Ideas to improve this metric
    • Improve customer support services
    • Develop a strong onboarding process
    • Offer personalised ride suggestions
    • Implement feedback loops for continuous improvement
    • Conduct regular rider engagement activities
  • 3. Usage Growth Rate

    The percentage increase in total rides over 6 months

    What good looks like for this metric: 30-50%

    Ideas to improve this metric
    • Launch seasonal promotion campaigns
    • Increase partnership with local events
    • Enhance visibility through strategic marketing
    • Develop a referral program for riders
    • Invest in community outreach and collaborations
  • 4. Customer Satisfaction Score

    Average satisfaction rating provided by users after rides

    What good looks like for this metric: 4.0-4.5 out of 5

    Ideas to improve this metric
    • Ensure timely and reliable rides
    • Focus on driver etiquette and professionalism
    • Utilise user feedback for service adjustments
    • Upgrade vehicle comfort and cleanliness
    • Establish transparent pricing and billing
  • 5. Ride Frequency Distribution

    Distribution of ride frequencies among users over 6 months

    What good looks like for this metric: 20% regular vs 80% occasional

    Ideas to improve this metric
    • Create targeted marketing for occasional riders
    • Analyse patterns for frequent and infrequent users
    • Offer educational content to highlight service benefits
    • Identify barriers and streamline ride-booking process
    • Implement targeted loyalty rewards for consistency

Metrics for Success of Strategic Programs

  • 1. Return on Investment (ROI)

    Measures the profitability of a strategic program by comparing the returns to the costs. It is calculated as (Net Profit / Cost of Investment) * 100.

    What good looks like for this metric: Typically, a good ROI is 15% or more

    Ideas to improve this metric
    • Enhance profitability through cost control
    • Increase revenue from the program
    • Extend program's lifecycle
    • Improve marketing efforts
    • Optimize resource allocation
  • 2. Net Promoter Score (NPS)

    Evaluates customer or stakeholder satisfaction and loyalty by asking how likely they are to recommend the program to others. Scored from -100 to 100.

    What good looks like for this metric: Scores above 50 are considered excellent

    Ideas to improve this metric
    • Improve customer service and support
    • Enhance program quality
    • Solicit and act on feedback
    • Create engagement incentives
    • Improve communication clarity
  • 3. Stakeholder Engagement

    Measures the level of stakeholder participation and involvement in the strategic program.

    What good looks like for this metric: Varies; should aim for more than 70% active engagement

    Ideas to improve this metric
    • Increase communication frequency
    • Include stakeholders in decision-making
    • Provide regular updates
    • Use varied engagement channels
    • Host interactive workshops
  • 4. Cost-Benefit Analysis

    Compares the costs and benefits of the program to determine value. A higher ratio indicates a more beneficial program.

    What good looks like for this metric: A ratio above 1 signifies positive value

    Ideas to improve this metric
    • Really evaluate benefits accurately
    • Regularly review costs
    • Negotiate supplier agreements
    • Streamline operations
    • Assess risk mitigation strategies
  • 5. Goal Achievement Rate

    Measures the percentage of strategic targets met within a specific timeframe. Calculated as (Achieved Goals / Total Goals) * 100.

    What good looks like for this metric: 70% or higher is desirable

    Ideas to improve this metric
    • Set realistic targets
    • Continuously monitor progress
    • Adjust strategies as needed
    • Encourage team collaboration
    • Provide necessary resources

Tracking your Manager metrics

Having a plan is one thing, sticking to it is another.

Having a good strategy is only half the effort. You'll increase significantly your chances of success if you commit to a weekly check-in process.

A tool like Tability can also help you by combining AI and goal-setting to keep you on track.

Tability Insights DashboardTability's check-ins will save you hours and increase transparency

More metrics recently published

We have more examples to help you below.

Planning resources

OKRs are a great way to translate strategies into measurable goals. Here are a list of resources to help you adopt the OKR framework:

Table of contents