The Objectives and Key Results framework (OKRs) can be a powerful tool for outcome-driven teams. But, it can also lead to a disaster if you set the wrong goals.
OKRs will focus the effort of your team toward a small set of outcomes, and it is crucial to make sure that you have the right set of priorities.
We've created a series of OKRs templates and examples to inspire you and help you write your own quarterly plans.
OKRs templates
Check out the examples below to see how you can structure your own Objectives and Key Results depending on the problem that you're trying to tackle.
OKRs to become the brand leader in our category
OKRs to help customers expand usage faster
OKRs to develop paid acquisition channels
OKRs to increase leads through Inbound Marketing
OKRs to develop a new in-product referrals program
OKRs to reduce the number of UX issues found in production
OKRs to improve employee wellbeing
OKRs to provide an awesome support experience
OKRs to improve engineering performance and reliability
OKRs to be on track for a long-running project
OKRs to develop a winning sales strategy
OKRs to scale development with a design system
OKRs to turn customers into advocates
OKRs to use Content Marketing for growth
OKRs to grow sales effort in new markets
OKRs to build a strong and consistent brand
OKRs to optimize SEO readiness
OKRs to become the best place to work
OKRs to improve engineering release cycles
OKRs to achieve Product-Market fit
OKRs to implement ad-tracking with Google
OKRs to improve self-serve onboarding
OKRs to prepare a successful product launch
OKRs to build an amazing user experience
OKRs to launch a successful MVP