The Objectives and Key Results framework (OKRs) can be a powerful tool for outcome-driven teams. But, it can also lead to a disaster if you set the wrong goals.
OKRs will focus the effort of your team toward a small set of outcomes, and it is crucial to make sure that you have the right set of priorities.
We've created a series of OKRs templates and examples to inspire you and help you write your own quarterly plans.
OKRs templates
Check out the examples below to see how you can structure your own Objectives and Key Results depending on the problem that you're trying to tackle.
OKRs to expand brand awareness through social media marketing and influencer collaborations
OKRs to improve lead generation through effective lead capture strategies
OKRs to scale the team by hiring and onboarding key talent to support business expansion
OKRs to enhance product-market fit by conducting customer research and implementing user feedback
OKRs to improve user acquisition through targeted referral programs
OKRs to secure partnerships with strategic industry leaders to drive business growth
OKRs to increase account expansion by securing contract renewals for 90% of existing clients
OKRs to strengthen relationships with key accounts and identifying opportunities for growth
OKRs to grow revenue from existing accounts through upselling and cross-selling initiatives
OKRs to expand BDR prospecting efforts into new target markets or industry segments
OKRs to increase the conversion rate of BDR-generated leads into sales opportunities by 25%
OKRs to improve BDR outreach effectiveness by achieving an increase in response rates
OKRs to increase the number of qualified leads generated by BDRs by 30%
OKRs to improve employee development and training programs
OKRs to implement effective talent acquisition strategies
OKRs to enhance diversity and inclusion initiatives
OKRs to reduce turnover rate through retention strategies
OKRs to improve employee engagement by increasing satisfaction by 10%
OKRs to enhance app personalization and customization
OKRs to reduce app loading time by 20%